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About Jonathan
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Why Uri Matters
| One of my most vivid memories as a reporter for Business
Week was an interview with Jozsef
Nagy in 1993. His village of Uri, Hungary, had virtually
collapsed after its main employer, a truck parts manufacturer
for the Soviet army, disintegrated with the fall of the regime.
Nagy had converted the old factory into a struggling maker of
electrical lamps. But the town and business were on their last
legs when U.S. West, the old Baby Bell, began installing a national
wireless phone network. Suddenly, phone orders poured into the
factory, reviving the future of Uri and its residents.
Not incidentally, U.S. West's profits soared unexpectedly
from its forays in Hungary. Indeed, solutions to many of the
most pressing social, economic and environmental issues of
our time are inextricably linked to the role of business.
And business, as U.S. West learned, stands to prosper handsomely
by thoughtfully applying its resources and know-how to them.
Uri, in a nutshell, is why today the mission of my
consulting practice is to help major corporations apply their
powerful resources to solutions for international development.
Not just because it's a good thing to do. It's also good
business. Enlightened corporate self-interest is not the embarrassment
some make it out to be, but a powerful tool to be harnessed
– often alongside government and the civil sector –
for mutual benefit. My commitment to clients is to apply every
skill from 25 years in international research, analysis and
business strategy to that effort, in the hope of creating
many more successes like Uri. |
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Jonathan Levine (Abridged)
Independent Consultant, Boston (2001-present)
International CSR field research, program assessment and strategy
development
- Senior Associate, Center for Corporate Citizenship, Boston
College
- Conference speaker: BC, U.N. Global Compact and other
fora
- Writing on CSR, international management: New York
Times,
Stanford Social Innovation Review, Ethical Corporation,
etc.
Communications and market development strategy (2001-2002)
Operating Executive, Boston (1995-2001)
New media property development and management
- Director and Executive Producer, Lycos Inc.
- Executive Editor, AT&T New Media
- Vice President/Editorial Director, Delphi Internet
Business Journalist (1979-1994)
Business Week (1983-1994)
- European Technology Editor, Paris Bureau Chief and Staff
Reporter, San Francisco
Venture Magazine (1981-1983)
- West Coast Bureau Chief, San Francisco
Today's Business Magazine (1979-1981)
Professional Awards
- National Computer Press Awards, 1989 and 1991
- National Press Award, 1991
- PC Computing Magazine, best business service, 1995
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A Brief History
To all my work with corporations and non-profits, I bring a journalist's
eye – from 15 years as an international business reporter
– as well as the discipline from 10 years of business management.
During the first half of the 1990s I served as Paris-based European
Technology Editor for Business Week Magazine, covering
industrial policy and technology industries such as telecommunications,
semiconductors and biotechnology. As San Francisco Bureau Chief
for most of the 1980s, I reported on large computer manufacturers,
banking and finance, venture capital and management trends.
My reporting and analysis won individual or team awards from the
National Press Awards and the National Computer Press Association.
I later started up or ran new-media properties for AT&T, Lycos
and Delphi Internet over six years, successfully recruiting partners
such as Dow Jones and Knight-Ridder and achieving monthly audience
growth in the double-digits.
My consulting engagements since 2001 span a range of industries,
social issues and markets around the world. For Starbucks,
I assessed the impact of CSR programs on coffee growers in Latin
America, Africa and Asia. In the Middle East, I provided Merck
with evidence of the business case for a landmark anti-corruption
initiative, and advised Pfizer
on opportunities to increase the impact of its global volunteer
program in HIV-AIDS. For Fidelity
Investments' entry into the Indian market, I provided benchmarking
on competitors' social programs and advised it on prospective NGO
partners. I also previously worked with Ericsson, UPS, News Corporation,
Microsoft, Hewlett-Packard, Nobel economics laureate William Sharpe
and others on communications and market development strategy and
implementation.
As a senior associate at the Center for Corporate Citizenship at
Boston College, I frequently present casework to its corporate members,
as well as to the U.N. Global Compact and other fora. My writings
on corporate social responsibility, international management, business
ethics and other topics have appeared in the New York Times,
Stanford Social Innovation Review, Ethical Corporation, FastCompany
and elsewhere.
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Top: Reporting in Ethiopia
Middle: On Peru's Altiplano
Bottom: School in Papua New Guinea
Photos by Jonathan Levine
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